Thae manufacturers of Cascade, Febreze, Mr. Clean, Tide, Swiffer, and Downy among others is getting criticized both on Facebook and Twitter for posting an ad on what people say is ‘racist’
The two-minute ad is titled “The Talk,” and it shows several generations of black parents informing their children about how the policy is rigged towards them.
The company also promoted the hashtag “#TalkAboutBias” on their social accounts. Damon Jones, P&G’s director of global company communications, said: “These real-life conversations about conscious and unconscious bias are too common in homes across the country and weigh heavily on parents and children of many different backgrounds. We take seriously the opportunity to spark dialogue on what we all can do to put an end to the harmful effects of bias, and motivate true change.”
— Steel F Rabbit (@RabbitSteelFist) July 28, 2017
— Kristoferisms (@KultovKristofer) July 30, 2017
— Sharon Lynn (@blessedone333) July 28, 2017
The P&G company calls it “My Black is Beautiful” campaign.
Watch the full ad on the next page: